Ultimately, QBRs help you move your customer in the direction most beneficial to them—which naturally will be the direction most beneficial to you as well. After all, if the customer doesn’t experience success with your product, there’s a good chance that customer eventually will churn—and that’s not good for either party.
Creating Your QBR Template? Start Here.
If you learn to launch them in the right way, they can help provide the fuel to push your Customer Success team past its goals.
Structuring and running QBRs that keep the customer at the center while also growing your product can be tricky. But, we’re here to give you the best practices and things to remember while you think about how to run yours. In this guide, we dig into the most essential parts of a stellar quarterly business review and lay out ways for you to craft QBRs that drive your whole company forward.